Americans for Prosperity, the political arm of the powerful Koch network, formally endorsed Nikki Haley's presidential campaign on Tuesday, promising to commit its nationwide coalition of activists — and virtually unlimited funds — to helping Haley defeat former President Donald Trump in the GOP primary contest.
“AFP Action is proud to throw our full support behind Nikki Haley, who offers America the opportunity to turn the page on the current political era, to win the Republican primary and defeat Joe Biden next November,” AFP president and CEO Emily Seidel wrote in a memo announcing the group's decision.
“She has what it takes to lead a policy agenda to take on our nation’s biggest challenges and help ensure our country’s best days are ahead. With the grassroots and data capability we bring to bear in this race, no other organization is better equipped to help her do it.”
The endorsement may help Haley address one of her biggest strategic liabilities.
Despite seizing some polling momentum in recent months, especially in early primary states, the former United Nations ambassador's campaign has been lacking significant resources on the ground to ensure her supporters turn out to vote. But now, she inherits the organizational heft of what may be the most powerful conservative grassroots organization in the nation. The Koch network, previously referred to as the Koch Brothers, has been building a network of paid conservative activists and volunteers in key states for several years.
Through last summer and the fall alone, Americans for Prosperity activists communicated with 6 million primary voters, either in person at their doors or on the phone, Seidel said.
The endorsement marks a particularly painful blow to Florida Gov. Ron DeSantis, who had championed conservative priorities in Florida, but struggled to emerge as the clear Trump alternative in the 2024 GOP primary contest. It's unclear, however, whether the endorsement can help weaken Trump's grip on the Republican presidential nomination given his commanding lead over DeSantis and Haley in virtually every poll.
Back in the spring, the Koch network began running ads across Iowa, New Hampshire and South Carolina — the first three states on the GOP’s presidential primary calendar — focusing on questions about Trump’s electability in next fall’s general election against Biden. And still, Trump remains the overwhelming front-runner in the race.
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